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Syllabus for
Journalism
( SEMESTER SCHEME)
Paper 1.1
Introduction to Mass Communication
UNIT I
Communication -Definition, Nature, Scope, Purpose. Process of Communication. Functions of
Communication. Uses of Communication.
UNIT II
Kinds of Communication: Intra-personal, Interpersonal, Group, Mass Communication and other
types.
UNIT III
Basic models of Communication -Linear, Non-linear models. Glossary of Journalism and
Communication.
UNIT IV
Media for Mass Communication: Print media, Electronic media- Radio, Televjson, Oral, Traditional
and Folk media.
II Semester
Paper 2.2
FUNDEMENTALS OF JOURNALISM
MAX MARKS 100 (Theory 90 + Internal Assessment 10) HOURS PER WEEK-5
UNIT I
Definition of Journalism: Nature, Scope, Functions. Role of Press in Democracy, Principles of
Journalism.
UNIT II
Kinds of Journalism- Newspapers, Periodicals and Specialized Magazines. New Journalism,
Development Journalism, Community Journalism.
UNIT III
Press in India: A brief review of the evolution of Indian Press- with special reference to J.A.Hickey,
Raja Ram Mohan Roy, James Silk. Buckingham, M.K.Gandhi, S.Sadanand, and B.G.Horniman.
UNIT IV
Kannada Journalism: Origin, growth and development of Journalism in Karnataka. Major
Newspapers of Karnataka. Recent Trends,
UNIT V
Review of Newspaper and Periodical Contents. Photo-Journalism. Uses of Cartoons, Comic strips.
News Agencies. Professional Press Organizations.
SEMESTER III
PAPER- 3.3
MEIDA LAWS AND INDIAN CONSTITUTION.
MAX MARKS 100 (Theory 90+ Internal Assessment 10) HOURS PER WEEK-5
UNIT I
Concept of Freedom of Press. Press as a Fourth Estate. Press during Emergency. Public and
Private media. Comparative freedom for media in- USA, India and Non aligned countries.
UNIT II
Indian Constitution: Preamble, Salient features, Fundamental Rights and Duties. Directive
Principles of State Policy. Freedom of Speech and Expression: Article 19(1) (a) and Article 19{2).
UNIT III
Media Laws: Defamation-Slander, libel, Sedition, Obscenity, Censorship and Contempt of Court.
UNIT IV
Media Acts: Official Secrets Act, Working Journalists Act of 1955, Parliamentary Proceedings and
Privileges, The Press and Registration of Books.
UNIT V
Press Council of India, Press Commissions of India.
SEMESTER IV
PAPER 4.4
BASIC AUDIO.VISUAL MEDIA.
MAX MARKS 100 (Theory 90+lntemal Assessment 10) HOURS PER WEEK-5
UNIT I
Brief history of Radio, Evolution of Radio in India. Contemporary Radio-AM, FM, Community
Radio, Educational Radio, Radio Rural Forum. Commercial Radio Broadcasting in India.
UNIT II
Impact of Radio on Society: Developed countries and Developing countries. Types of programs on
Radio- Yuva vani, News, Farmers, Women, Labour, Special Audience. Principles of Writing for
Radio.
UNIT III
A brief history of Television. Development of Television in India. Advent of Private Channels, Cable
and Satellite TV, Television as an Educational medium.
UNIT IV
Types of Television Programmes. Basic Production Techniques, Writing for Television, Recent
Trends in Indian Broadcasting Journalism.
UNIT V .
A brief history of Indian Cinema. ,New trends in Indian cinema. Status of Kannada Cinema.
Censorship in India.
SEMESTER V
PAPER.5.5
REPORTING METHODS
MAX MARKS 100 (Theory 90+ Internal Assessment 10) HOURS PER WEEK-4
UNIT I
News: Definitions, News Values, Structure. Methods of writing a news story. Leads: types of leads.
Sources of News. .Principles of news writing. Traits of a Reporter.
UNIT II
Interview-Techniques, Types. Methods of writing Interview Stories.
UNIT III
Features: Definition, Kinds of features, Writing different kinds of features. News writing skills for
covering -Conference, Seminar, Press Conference, Press releases. Advance stories and Complex
stories.
UNIT IV
Reporting: Speech, Crime, Sports, Courts, Society, Accidents, Science, Agriculture, Fashion and
Development.
SEMESTER V
Paper 5.6
EDITING TECHNIQUES
MAX MARKS 100 (Theory 90+ Internal Assessment 10) HOURS PER WEEK-4
UNIT I
Newspaper Organization- Operations. Functions and Duties of the EditOrial Departments.
UNIT II
Need and Purpose of Editing. Principles of Editing: Print and Electronic media.
UNIT III
Duties and Responsibilities of Editor. News Editor. Chief Sub Editor. Sub Editor.
Headlines: Kinds of Headlines, Functions of Headlines, Headline writing and Unit Count.
UNIT IV
Introduction to Typography. Graphic Arts. Importance and Methods.
SEMESTER Vl
PAPER-6.7
MEDIA MANAGEMENT
MAX MARKS 100 (Theory 90+ Internal Assessment 10) HOURS PER WEEK-4
UNIT I
Starting of a Newspaper: Newspaper Organization and Management. Principles of Newspaper
Business, Divisions, Operations. Types of Newspaper Organizations in India.
UNIT II
Newspaper Ownership: Types of Newspaper ownership in India. Circulation and Promotion. Public
Relations for Newspaper Organization.
UNIT III
Problems and Prospects of Newspaper Industry in India, Small newspaper and their problems.
News Agencies. Global competition on Indian Media. Status of Radio and Television in India.
UNlT IV
Principles of Television and Radio Management in India. Recent Trends in Broadcasting
Management.
SEMESTER VI
PAPER-6.8
INTRODUCTION TO ADVERTISING AND PUBLIC RELATIONS.
MAX MARKS 100 (Theory 90+ Internal Assessment 10) HOURS PER WEEK -4
UNIT I
Advertising- Meaning, Nature, Scope. Types of Advertisements. Role of Advertising in Society.
Advertisements and Ethics.
UNIT II
Advertising Agencies. Functions of Advertising Agencies. Copy writing, Slogan writing,
Visualisation.
UNIT III
Nature and Scope of Public Relations. Qualifications and responsibilities of a Public Relations
Officer. Difference between Publicity, Public Opinion, Propaganda and Public Relations.
UNIT IV
House Journals, Corporate Communication. Professional Organizations in Public Relations.
SEMESTER VI
OPTIONAL ENGLISH
POETRY (7
nos)
Yehuda Amichai
:"All the Generations Before Me"
Derek Walcott :"A Far Cry From Africa"
Pablo Neruda :"Tonight I Can Write"
Margaret Atwood: "Journey to the Interior"
Albert Namatjira :"Aboriginal Man"
Forugh Farrokhzad :"The Wind-Up Doll"
Faiz Ahmed Faiz:"A Prison Evening"
Kamala Das - "An Introduction"
Arun Kolatkar - "An Old Woman"
Eunicce D'Souza - "Women in Dutch Painting"
O.N.V. Kurup - "Earthern Pot"
Daya Pawar - "Oh, Great Poet"
Sitakant Mahapatra "The Election"
SHORT FICTION (4 nos)
Gabriel Garcia Marquez : " The
Handsomest Drowned Man"
Nadine Gordimer :"Once Up On A Time"
Isabel Allende :"And of Clay Are We Created"
Shashi Deshpande - "My Beloved Charioteer"
Maheshwetha Devi - "Dopti"
Ambai - "A Kitchen in the Corner of the
House"
ESSAYS (3
nos)
Thomas Macaulay : "Minute on Indian
Education"
Ngugi Wa Thiongo : "On the Abolition of
theEnglish Department"
Meenakshi Mukherjee : "Interrogating the
Post-Colonial"
Arundhati roy - "Shall we elave it to the
experts" from The Algebra of Infinite
Justice
Kancha Ilaiah - "Why I am not a Hindu"
NOVEL (2
nos)
Chinua Achebe
: "Things Fall Apart"
David Mallouf :"Fly Away, Peter"
Sara Abu Backer - "Breaking Ties"
Department
Of Psychology
(SEMESTER SCHEME)
SEMESTER 1
1. I BASIC PSYCHOLOGICAL PROCESSES
Unit I : Introduction : Definition and goals
of psychology ; Role of a psychologist in
society ; todays
perspectives Biological, Psychodynamic,
Behaviorist, Cognitive, Cross-cultural,
Humanistic and Evolutionary
perspective.
Methods : Experimental, Observation,
Questionnaire and Clinical method. 10 hours
Unit II : Biology and Behavior : Neurons :
Structure of neurons, neural impulse,
synapse and
neurotransmitters. Nervous system : Central
and Peripheral nervous systems. Cerebral
Cortex : Structure
and psychological importance in Thought And
Language, Significance Of Left And Right
Brain, Split-Brain.
Techniques of studying brain. The endocrine
system. 12 hours
Unit III Individual Differences :
Concept and Nature of Individual
differences, Intelligence Theories of
Intelligence Factor theories and
Cognitive models of intelligence ;
Characteristics of Intelligence Tests ;
Types Of Tests. Determinants of intelligence
Genetic and Environmental influences
social. Ethnic And
Racial Differences In Brain Structure And
Cognitive Process, Role Of Hormones In
Gender Related
Behavior ; Gender Differences In Social
Behavior ; Gender Differences In
Psychological Adjustment; Factors
Or Sources Of Gender Differences. 10 hours
Unit IV : Memory : Basic processes
Encoding, Storage, Retrieval. Sensory
Iconic Memory and Echoic
Memory ; STM Working Memory, Serial
Position Curve, Rehearsal, Chunking. LTM
Modules of memory
Declarative, Procedural, Semantic, Episodic
Memory. Associative models Explicit
Memory And Implicit
Memory; Retrieval Cues ; State Dependent And
Context Dependent Memory ; Tip Of
The Tongue
Phenomenon , Flash Bulb Memories. Levels of
processing Constructive Processes In
Memory Schemas ;
Forgetting Decay Theory : Interference
Theory ; Perspective Memory ; Absence Of
Retrieval Cues ;
Memory Dysfunctions Improving memory.
Mnemonic Strategies. 08 hours
Unit V : Learning : Definition, Classical
conditioning basics of conditioning ;
basic processes Extinction,
Spontaneous Recovery, Generalization,
Discrimination, Higher Order Conditioning.
Criticisms l Significance
Of Classical Conditioning. Operant
Conditioning Thorndikes law of effect
l basics of operant conditioning
Reinforcement Primary And Secondary ;
Positive Reinforces Punishment. Pros And
Cons Of Punishment.
Process Generalization, Discrimination,
Shaping, Chaining. Schedules of
reinforcement Significance of
operant conditioning, Cognitive Learning
Latent learning; Observational learning (Bandrua)
; Insight
learning (Kohler). Learner and Learning
Prepared Behaviors, Unprepared And
Contraprepared Behavior
10 hours
Semester II
2. I Basic Psychological Processes
Unit I : Thinking : Theories and models of
thinking Information Processing Theory,
S- R theory, Cognitive
theories, Simulation Models, Types of
Thinking Free Association, Imaginal
Thought, Reasoning Types,
Problem Solving, Decision Making, Creative
Thinking, Concept Formation, Language And
Thought.
10 hours
Unit II : Motivation and Emotion. Motivation
: Meaning Motivation. Homeostasis, Need,
Drive, Arousal,
Incentives. Current status of motivational
concepts. Types Physiological Motivation
Hunger, Psychological
motivation Achievement, Power,
Parenting. Motivation Cycle. Need Hierarchy.
Emotion : Introduction
Meaning Physiological responses, arousal
and emotional intensity, emotional
expression. Theories James Lange Theory, Cannon Bard Theory,
And Cognitive Theory. How People Communicate
Emotion
Innate Expression Of Emotions. Social
Aspects Of Emotional Expressions, Facial
Expressions And The Brain
(Pyramidal Motor Systems Cortical
Functions) 10 hours
Unit III Sensation, Attention and
Perception : Sensation : Basic concepts : I.
Processes in sensation.2.
Types of senses Receptors Involved In
Each Of The Sensory Modalities I, E. Visual,
Auditory, Gustatory,
Olfactory, Tactile, Vestibular, Kinesthetic,
And Organic Senses In Brief) 3. Sensory
Adaptation Advantages
and Disadvantages, 4. Sensitivity To Glare.
5. Integration Of Senses. 6. Sensory
Threshold 7. Absolute
Threshold 8. Just Noticeable Difference 9.
Webers Law 10. Signal Detection Theory.
11. Perception 12.
Understanding perception : Gestalt Laws of
organization : Process of perception
Depth Perception.
Constancy, Movement. Correlates Of
Perception Awareness, Set Motives,
needs, Learning And Attention.
Illusion. Subliminal perception ; Extra
Sensory Perception 13. Attention :
Definition, Characteristics. Selective
Attention, Divided Attention 10 hours
Unit IV : Personality : Derivation of the
term Personality tracing the
historical background of the definition
of personality. Definition- mainly All
ports definition, stressing uniqueness,
enduring characteristics,
individuality and interaction with the
environment. Approaches Psychodynamic
(Freud, Jung & Adler)Humanistic (Rogers
& Maslow) Dispositional approaches
Type (Jung. Type A & B, Rotter and Big
5
criticisms of type approaches) and Trait (Catelli)
Behavioral Approaches - Locus of control and
Social
learning Theory. Assessment of personality
Questionnaires, Rating Scales and
Projective tests.
(Characteristics advantages &
limitations, examples) 12 hours
Unit V Altered state of consciousness :
States of consciousness Waking States
including day dreaming.
Rhythms of consciousness (Circadian rhythms)
Sleep stages of sleep. Dreams
Content, Links Between
Dreams And Waking, Culture And Dreams.
Altered states Hypnosis (To Be Discusses
As A Controversial
Issue) Meaning, Induction And
Susceptibility, Hypnotic Phenomena, Hypnotic
Stages. Mediation
Meaning, Pure Consciousness Or Relaxation
Effect?. Short Term And Long Term Effects of
Meditation,
Transcendental Meditation) 08 hours
Semester III
3. Ia Child Psychology
Unit I : Introduction to Child Psychology :
Definition. Brief history of Child
Psychology. Nature Vs Nurture
intelligence and personality) Scope of Child
Psychology. Psychoanalytic perspective
perspective (Freud and
Erickson) Behaviorist perspective Social
Learning Theory, Ecological Model by
Bronfenbrenner,
Ethological perspective. Methods Self
Reports : Parental reports childrens
report. Case study,
Experimental method. Designs
Longitudinal, Cross Sectional. Sequential
and Correlation
Unit II : Biological Foundation : Prenatal
Development and Birth : Biology and Heredity
: Cell division ; the
genetic code-Chromosomes. DNA, Sex cells.
Multiple offspring ; Patterns of genetic
inheritance Dominant
and recessive, X linked inheritance.
Pleiotropism and modifier genes. Stages in Prenatal Development : The
germinal period ; the period of embryo ; the
period of the fetus.
Influences on Prenatal Development : Genetic
: Mutation ; Chromosomal abnormalities
Disorders of the
autosomes. Disorders of the sex chromosomes,
Turner syndrome, Klinefelter syndrome, XYY
syndrome,
Fragile X syndrome, XXY syndrome.
Environmental : Teratogens and their effects
: Medical drugs ; maternal
illness Nutrition, Emotional steers.
Age. Illegal drugs : Cigarette smoking ;
Alcohol : Other environmental
hazards Radiation.
Prenatal Assessment : Genetic counseling :
Chorionic villus sampling ; Fetoscopy ;
Amniocentesis ;
Ultrasound : Material Blood Analysis.
Child Birth : The states of normal labour :
Birth complication Anoxia, Preterm and
low birth weight infants.
New Born : Sleeping Sudden infant death
syndrome (SIDS) ; Crying ; Feeding ; All the
reflexes.
Unit III : Motor and Sensory Development :
Motor Development : Contributions of motor
development.
Principles of motor development. Sequence of
motor development. Motor skill, Essentials
in learning motor
skills. Environmental influences on motor
development. Can motor development be
speeded up? Hazards in
motor development.
Sensory Development : Vision, hearing, taste
and smell, cutaneous senses, early
deprivation and enrichment
of senses. 07 hours.
Unit IV : Cognitive Development and
Development of Language Cognitive
Development : Piagets cognitive
developmental theory of intelligence
Structures and processes of Piagets
Theory, Piagets developmental
stages, Evaluation of Piagets Theory.
Information processing approach
Characteristics ; Structures of the
information processing system ;
Processes of the information processing
system. Effects of knowledge on the
information processing system.
Language Development = What is Language ?
Components of language and its development.
Prelinguistic
development receptivity to language,
first speech sound. Bilinguism 12hours
Unit V : Development of Understanding :
Importance of understanding. Role of
maturation in the development of understanding, Role of
concepts. How concepts develop,
Characteristics of Childrens
concepts. Sources of meaning. Factors
influencing children concepts. Some common
concepts of children
Life, death, causality, birth, bodily
functions, germs, weight, number, time,
money. Development of concept of
self. Influences on self concept.
Development of self recognition. Development
of self esteem, influences on
self esteem. 07 hours
Semester IV
4. Ia Child Psychology
Unit I : Emotional Development Functions
of emotions. Production and recognition of
emotion. Early
emotional development Smiling, laughter,
attachment, fear, jealousy, aggression,
Izzards Theory of
Differential Emotions. Emotional
Intelligence. Regulation of Emotions.
Social Development Agents of
socialization : Family Parental control,
sibling relationship ; School ; Peer
group ; Media TV, books/journals,
computers, Helping rejected children. Social
intelligence.
18 hours
Unit II : Moral Development Meaning of
moral behavior. How morality is learned?
Patterns of moral
development, Kohlbergs Theory. Meaning of
discipline, essentials and techniques of
discipline, evaluation of
discipline. Hazards in moral development. 10
hours
Unit III : Development of self-identity :
Social contest of development, fans, pear
school etc., Gender role,
gender stereotype and gender role.
Biological, social and cognitive influences,
Sex related difference in
mental abilities and personality traits
Androgyny. Developing non-gender
stereotyping.
Play : Meaning of play, Characteristics of
play, Factors, Value of play, Active play,
Amusements.
16 hours
Unit IV : Common Childhood Problems :
Behavioral problems, eating, sleeping,
bedwetting, adjustment
problem, deficiency and deprivation,
prevention and correction. 10 hours
Unit V : Therapy : Medical therapy. Behavior
Therapy Aversive training, operant
conditioning. Behavior
modification reinforcement strategies,
time out, token economy and Modeling. Play
therapy role play.
Family therapy. Counseling 08 hours
Semester V
Counselling Psychology
Unit I : Introduction : Nature of counseling
: Definition ; What is counseling and
helping Evolution of the
Guidance and counseling movement in India
Where do counseling psychology work
8 hours
Unit II : Ethical & Professional issues
Approaches to Counseling : Person entered
counseling : Gestalt
counseling ; Psycho analytic counseling ;
cognitive counseling ; behaviouristic
counseling.
10 hours
Unit III : Test in Counseling :What is a
Psychological test ; What makes a good
psychology test ; Counselors
use of psychology tests, Limitations of
psychology tests Major classifications of
psychological tests ; Use of
psychological tests; Selection of tests;
Administration of tests ; Testing procedure
; Scoring of tests ; reporting
and recording ; Use of test results :
caution for the use of psychology tests.
Unit IV : Counselling Interview :
Relationship, Importance & Components
Facilitaing conditions.
Unit V : Counseling Interview : Types of
Interviews : Introductory : fact finding ;
Informative ; Therapeutic
Interview procedure ; process ;
interpretation ; developing insights and
putting them to work ; recording
Limitations can be explained with the help
of case studies 6 hours
Semester VI
6 B. Counselling Psychology
Unit I : Introduction : Nature, Definition
counseling, guidance, Meaning
purpose scope goals,
Counseling & guidance movement in India
Unit II : Professional issues : Education
and training of counselors. Where do they
work. Ethical issue.
Unit III. Tests in counseling counselors
use of P T .Types of test.
Selection, use, scoring intervention,
cautions in using tests.
Unit IV Counseling Relationship :
Importance, components, facilitative
conditions of relationship empathy,
respect confidentiality, genuineness..
Unit V: Counseling Intervention : Stages of
intervention, starts/working/closing stages.
Semester VI
Heatlh Psychology
Unit I : The Immune System : Psycho-Neuro-Immunology
The Immune System : Stress and Immune
Functioning; Academic Stress and Immune
Functioning ; Negative Affect and Immune
Functioning. Disorders
of the Immune System Infectious Diseases
(viral Infections and Disease) ; Co-Factor
theory ; Behavioral
Factors and Common cold ; AIDS (Transmission
of HIV AIDS, AIDS and its consequences,
intervention to
reduce risk-behavior, coping with AIDS);
Cancer (Psychological factors in cancer,
course of cancer,
adjusting to cancer). 20 hours
Unit II : Pain : Nature and Significance of
pain ; clinical management of pain : pain
control technique;
management of Chronic pain ; Arthritis.
Unit III : Life-Style disorders : CHD
Type A behavior ; Hostility and CHD :
Negative behavior and CHD ;
Hypertension overview ; Stress and
Hypertension ; Personality and Hypertension
; Stroke and its
consequences. Diabetes types ;
Implications ; problems in self-management
of diabetes
12 hours
Unit IV : Respiratory Disorders : Asthma
psychological factors in Asthma,
Psychological management of
Asthma 8 hours
Unit IV : Respiratory Disorders : Asthma
psychological factors in Asthma,
Psychological management of
Asthma. 8 hours
Unit V : Improving Health and Well-being :
Personality and Individual differences :
Stress Hardiness ;
Motive Patterns ; Gaining a sense of control
; Enhancing support 8 hours
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